Rado Mitkov

Rado Mitkov has nearly 20 years of experience in the industry. He began his career as a 3D artist at one of the UK’s leading architectural visualisation studios (then known as Smoothe), collaborating on world-class projects for architects such as Zaha Hadid and Santiago Calatrava. These formative years laid the foundation of his approach – precision, storytelling through space, and a deep understanding of how design and movement influence perception. He later became a partner at Four Plus, a studio focused on branding and motion design. Nine years later, he reached a point where he wanted to create something more cohesive – a studio fully aligned with his own creative vision and standards.

This led to the founding of Animento, a boutique creative studio focused on bespoke, holistic creative solutions for brands, delivering work ranging from brand films to complete motion identities.